MARKABLES

Provides comparable data to support the valuation of intangible assets, including trademarks, customer relationships, and goodwill

MARKABLES: Comparable Data for Intangible Asset Valuation

MARKABLES provides comparable data to support the valuation of intangible assets, including trademarks, customer relationships, and goodwill. The platform is used by valuation, legal, and financial professionals across a range of applications.

Publisher: MARKABLES

Detailed Description

MARKABLES offers a global database of royalty rates, profit splits, excess earnings, useful lives, and other comparables for intangible asset valuation. The database covers 88% of all intangible value and includes records for pure-play intellectual property transactions without bundled asset data, reducing the need for manual data adjustments. The platform is designed to support transparent and defensible valuation work across industries and is used in more than 80 countries. Typical applications include transfer pricing, litigation support, mergers and acquisitions, corporate finance, and economic analysis.

Key Features

Comparable data for trademarks, customer relationships, and goodwill
Global database of pure-play IP transaction data (non-bundled)
Coverage of 88% of intangible asset value with validated data
Provides royalty rates, profit splits, excess margins, useful lives, and related metrics
Searchable platform designed to streamline the valuation process
Ready-to-use data with no additional adjustments required
Used by professionals in transfer pricing, litigation, M&A, and corporate finance in 80+ countries
Demonstrated defensibility in audits, disputes, and litigation contexts

Data Source

Source:

1. Public Filings of License Agreements
MARKABLES gathers full-text licensing and royalty agreements filed as material contracts under Item 601(b)(10) in SEC filings. This includes licenses embedded in public company disclosures—extensively used in traditional royalty-based valuations.

2. Purchase Price Allocations (PPAs) from M&A Transactions
They analyze PPA schedules recorded in public M&A deals where acquirers report the fair value assigned to acquired intangible assets. MARKABLES has compiled approximately 3,500 PPA cases from 2004–2013 and continues to include updates post-2014.

3. Extensive Coverage Across Intangible Categories
MARKABLES tracks cases in diverse IP categories—trademarks (≈15,000+), customer relations (≈12,000+), technology, software, goodwill (≈7,900+), and others—enabling rich coverage across industries and assets.

4. Proprietary Database from 2014 Onwards
Since launching in 2014, MARKABLES has grown into a comprehensive alternative-data provider, now hosting ~40,000 asset-level comps, with annual growth of approx. 3,500–4,000 new cases across all intangible asset types.

5. Commercial-Quality Data: Searchable, Standardized, Up-to-Date
The platform normalizes data into consistent fields—royalty rates, profit splits, useful lives, valuation multiples—with tools to filter by asset type, industry, geography, etc. It supports valuation use cases like transfer-pricing, impairment testing, licensing, M&A, and litigation.

Source Type	Description
SEC license filings	Royalty rates from public-company contracts
M&A PPAs	Asset-level fair values from purchase price allocations
Broad asset coverage	Trademarks, goodwill, customer relations, technology, software
Years of collection	2004‑present (public filings + PPA data)
Database size & growth	~40,000 comps now; +3,500‑4,000 annually

Available from: MARKABLES

MARKABLES

MARKABLES: Comparable Data for Intangible Asset Valuation

Key Features

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